MMM x H&M

(photo via Fashionologie)

I've never been one to line up for a H&M collaboration, but there's always a first time for everything! I've booked two days off work, one for prep, and one for the day of. I'm almost wishing that I asked for a third day so I can recover from the insane sleepover that will be the Eaton Centre lineup at Yonge and Dundas. Ick!

Many collections have come and gone from H&M, and I'm always amazed at what people will buy because of a label. I don't want to line up for Maison Martin Margiela just because it's super exclusive, or that the designer has only been photographed once (that we know of). I want to put myself through excruciating sleep deprivation because the clothes are amazing. Check out my top 3 picks, of which I am not leaving without at least one of them:

It's about time.

Shoes: Zara, Pants: H&M, bike: Public (so fast)

I've been an observer  / participant of the fashion industry for a very long time, and am kicking myself that I hadn't started fashion blog sooner!

That's not completely true. I've started about 5 blogs, and have contributed to a few online magazines. I have a severe case of ADD when it comes to the internet. I was on lookbook.nu when it first came out (thank god those photos are gone), had a year long stint on Tumblr for a while, and started my own fashion webseries. I noticed what other successful blogs had that I didn't. Continuity. So, here's my 4th or 5th attempt at getting a good blog on the roll.

What I need:

1. A great camera.
2. Discipline to post at least twice a week.
3. Some HTML help. (any tips?)

xx

B.U.F.